Chasing a new audience can lose the old one
Quote
Your old audience feels alienated and now you're new, the new audience never showed up. And so that's like a recipe for bad times.
Episode 177: KatGPT (episode page, opens in a new tab) 00:32:52 (play audio from this timestamp, opens in a new tab)
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Summary
Dave's read of NPR: it tried to diversify its audience by changing what it made, alienated the audience it had, and the new audience never showed up. You can't make people care, and that's a recipe for bad times.
Also said
Episode 49: we got boots on the ground. Yeah, Friday once again, (approx., from transcript intro) 00:45:54 (play audio from this timestamp, opens in a new tab)
How do you bring that idea to fruition and not think it's going to alienate people
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